The Reading Room

Posts by

Amaa Enwo

Amaa is the Digital Marketing Assistant at SevenSix Agency. After graduating with a LLB Law degree, she jumped straight into an MSc in Marketing at the University of Nottingham. Soon after, she joined Glossier London, at what became their most successful pop-up to date. Here, she gained significant insight into the beauty industry, inclusive marketing and brand experience. In her spare time, she currently volunteers for a charity based in Brixton that focuses on supporting refugee and migrant women and girls. Her interests include fashion, skincare and digital art.

The Year in Review 2020

If you’re reading this, congratulations on making it to December. We’ve finally reached the end of 2020, a year that marked the start of a new decade and can be easily defined as unpredictable.

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Why the term BAME doesn’t mean anything & popular terms which are actually problematic

A quick guide on what NOT to call Black and Brown people. 

It’s the last month of the year and we’re just out of our second national Lockdown. Amidst the pandemic, where BAME people are said to be at higher risk of infection and mortality, confusion stirs: who are “BAME people”? Aren’t there several groups within that term? If we’re all lumped together, how accurate are these estimates really? 

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