Back in November and December 2020, SevenSix Agency conducted an industry-wide survey into influencer pricing, collecting data from over 275 influencers, brands and agencies in the UK and beyond. Based on the responses, we have put together a 16-page report delving into the influencer pay gap.
The Reading Room
Amaa is the Digital Marketing Assistant at SevenSix Agency. After graduating with a LLB Law degree, she jumped straight into an MSc in Marketing at the University of Nottingham. Soon after, she joined Glossier London, at what became their most successful pop-up to date. Here, she gained significant insight into the beauty industry, inclusive marketing and brand experience. In her spare time, she currently volunteers for a charity based in Brixton that focuses on supporting refugee and migrant women and girls. Her interests include fashion, skincare and digital art.
If you’re reading this, congratulations on making it to December. We’ve finally reached the end of 2020, a year that marked the start of a new decade and can be easily defined as unpredictable.
A quick guide on what NOT to call Black and Brown people.
It’s the last month of the year and we’re just out of our second national Lockdown. Amidst the pandemic, where BAME people are said to be at higher risk of infection and mortality, confusion stirs: who are “BAME people”? Aren’t there several groups within that term? If we’re all lumped together, how accurate are these estimates really?